Commitment is Rare In Business
6 min readJan 15, 2021
Commitment is rare. Building a culture of commitment in your organization accelerates trust.
People often avoid making small interpersonal commitments because they are risky. According to Daniel Kahneman, the Nobel Prize-winning and prolific academic, we value loss about twice as much as we value gains, thus it follows that we are more likely to avoid a negative experience resulting from a missed promise than…